For this item, I did print screen to capture
snippets of an old manuscript border. I pieced these together in Microsoft
Paint and then stretched this out to cover the background of my flyer.
After some reflection on the color scheme I
would need to implement for this flyer, I decided upon dark blue, dark red/maroon,
and the light yellow-ish color of the manuscript background. The manuscript was
originally darker at the top of the image, so I flipped the background, thus
making the item brighter at the top, darkening gradually as you look down the
page.
- Dark Blue: knowledge
- Lt. Yellow: intellect
- Dark Red/Maroon: uses brown to mute the brightness and energy present in the color red, thus creating a more "organized" and "sedated" version
As far as the text, I arranged this in such a way that it would allow the viewer's eye
to be guided in a somewhat unique path as it follows the content flow.
Initially, I had difficulty with the topic
puzzle piece as the blue here was too bright and was distracting--especially as
it was so close to the heading. I reformatted this puzzle piece, choosing a
darker hue with less contrast.
The text for this flyer was taken from
http://iass-ais.org/. This is the official website for the International
Association for Semiotics Studies.
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